A landing page to share the mission of Trailfunds to trail orgs and users
Company
Trailfunds
My Role
UX Designer
Project Type
Landing Page + Mobile App
Team
Me, 2 Devs, 2 Admin
Tools
Figma
Year
2025
Company Background
Trailfunds makes it easy for trail users to discover ongoing maintenance projects as they explore trails.
They bridge the gap between trail orgs in need of donations and trail users eager to support projects on trail they love.
Project Overview
The team wanted a beautiful landing page for marketing purposes.
A mobile app is also in the works and will be updated here as soon as possible.
My Role
In my role as a UX Designer, I created a high-fidelity mockup of a mobile-responsive landing page that effectively positions Trailfunds and shows its offering.
I am also leading the UX design of the mobile app coming soon.
Key Skills - Landing Page
Branding (color & typography)
Mobile-responsive landing page design
Mobile App Live Status
Currently for the mobile app Iām leading the creation of:
User flows - onboarding, donating, managing trailheads and projects, subscriptions
Dashboard design - a homebase for users to view donations given and received
MVP prototype - going to be used for investor presentations
Illustrations & animations - using tools like Adobe Illustrator and Jitter to create engaging visuals and animations
Design
I created our color palette in earth tones, included imagery of trails and trail users, and used organic shapes and backgrounds. There is a video of the app in action as well.
View My Next Project
Crafting an enterprise-wide, responsive UI kit that laid the foundation for scalability and consistency for digital medical devices at LivaNova